Welcome to Her Rooted Life!
Hi, I’m Christina Simpson, and I’m so happy you’re here.
If you're anything like me, you’re constantly juggling: a business, a family, a home, your health, your friendships, and somehow, your sanity. You want to show up fully for your loved ones and for everything else, but also for yourself. Her Rooted Life was born from that place.
I created this blog to be a real, practical, and supportive space for women who are trying to do a lot, and do it with heart. Here, I’ll share what’s helped me stay grounded while managing the chaos, from organizational tips and work-life hacks to reflections on career, motherhood, and self-preservation.
My background is a big part of what shaped this journey. I grew up in a Cuban household with a military dad, a younger brother, and a crew of male cousins and neighbors. That early grit translated naturally into a career in competitive, high-performance spaces like professional sports and travel.
I spent years in sales and leadership, from the Miami HEAT, where I became the #10 Group Salesperson in the NBA, to a global attractions pass company based in London, where I led international market expansion and helped grow the business into a multi-million-dollar operation.
Throughout all of this, I was also growing a family, navigating personal and spiritual growth, and learning to recalibrate, over and over again. Becoming a mom to three changed everything. It grounded me, challenged me, and reminded me that success isn’t just about what you build professionally, but how you care for yourself and the people around you in the process.
Today, I co-own The Fenix Collective, a female-founded consulting and project management firm focused on partnerships in travel, tourism, and live entertainment. I’ve delivered a TEDx Talk about empowering women leaders, and I’ve taught as an adjunct professor at Barry University and Johnson & Wales University, because I believe deeply in mentorship and giving back.
But at home, I’m still the one managing the school calendar, reorganizing the pantry for the fifth time, trying new recipes, reading in stolen moments, and showing up to the everyday work of raising kids and nurturing a marriage while growing a business.
That’s what Her Rooted Life is all about.
This blog is a reflection of everything I’ve learned about navigating ambition, motherhood, identity, and sanity with grace, humor, and a whole lot of trial and error. You’ll find everything from traveling hacks and family-friendly recipes to tips on managing your schedule, your energy, and your mindset as a woman who wears many hats.
I’m not here to give you a perfect formula. I’m here to share what’s worked for me, what hasn’t, and what I’m still figuring out. If it helps make your day easier, your mind clearer, or your heart a little lighter, then this space is doing exactly what I hoped it would.
Thanks for being here. I hope you find a little inspiration, a lot of honesty, and the reminder that you’re not alone in the juggle.
— Christina